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HIVE Privacy Policy

Last updated: 09.12.25

HIVE (“we”, “our”, “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information across our website, social media channels, and events.

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1. Information We Collect

a. Information You Provide Directly

We may collect:

  • Name

  • Email address

  • Phone number

  • Social media handles

  • Ticket purchase details

  • Vendor/artist application information

  • Payment details (processed securely by third-party providers)

  • Any information you submit via contact forms or messages

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b. Information Automatically Collected

When you visit our website or interact with our social media, we may collect:

  • IP address

  • Browser type

  • Device information

  • Pages visited

  • Cookies and analytics data

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c. Event-Related Information

At HIVE events we may collect:

  • Ticket scans/check-ins

  • Photos or video footage taken during the event (see Section 7)

  • Emergency contact details for vendors/artists (if required)

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2. How We Use Your Information

We use your information to:

  • Process ticket purchases or applications

  • Communicate event updates, confirmations, and announcements

  • Manage vendor and artist participation

  • Improve our website and services

  • Respond to queries and support requests

  • Promote our events and brand (see Media Usage below)

  • Meet legal or safety obligations

We do not sell your personal data.

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3. Legal Bases for Processing (GDPR)

We process information under one or more of the following:

  • Consent — when you opt-in to newsletters or submit information

  • Contract — when you purchase a ticket or apply as a vendor/artist

  • Legitimate Interests — such as improving services or promoting events

  • Legal Obligation — safety, insurance, or compliance requirements

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4. Sharing Your Information

We may share your information with:

  • Ticketing platforms (e.g., Eventbrite or similar services)

  • Payment processors

  • Email service providers

  • Venue operators for safety/operational purposes

  • Insurance providers

  • Social media platforms (in line with their own policies)

We only share what is necessary and never sell your data.

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5. Data Security

We implement reasonable security measures to protect your information from unauthorized access, loss, or misuse.
While no system is 100% secure, we take appropriate precautions to safeguard your data.

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6. Cookies & Tracking Technologies

Our website may use:

  • Cookies

  • Analytics tools (e.g., Google Analytics, Meta Pixel)

  • Embedded content from third-party platforms

These help us understand how users interact with our website and improve user experience.

You may disable cookies in your browser settings.

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7. Photography & Media at Events

By attending a HIVE event, you acknowledge that:

  • Photography and videography may take place

  • You may appear in promotional material, social media posts, or event recaps

  • We will not single out individuals without consent

  • Vendors, artists, and staff may also be recorded for promotional use

If you do not wish to appear in media, please notify our team upon arrival.

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8. Your Rights (GDPR)

You have the right to:

  • Access your personal data

  • Correct inaccurate information

  • Request data deletion

  • Restrict or object to processing

  • Withdraw consent at any time

  • Request a copy of your data (data portability)

To exercise any of these rights, contact us 

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9. Data Retention

We retain your information only as long as necessary for:

  • Event administration

  • Legal and accounting purposes

  • Communication you have consented to

After this period, data is securely deleted or anonymized.

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10. Third-Party Links

Our website and social channels may link to external sites.
We are not responsible for the privacy practices of these third parties.

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11. Changes to This Policy

We may update this Privacy Policy from time to time.
Any updates will be posted on our website with a revised “Last updated” date.

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12. Contact Us

For questions about this Privacy Policy or your data rights, contact us

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